Rudy Ray Moore Masters
This is a once in a lifetime opportunity to own a piece of cultural history. The complete masters of the comedy legend Rudy Ray Moore are for sale along with other items like the vinyl masters and more. Don't miss this opportunity.
TERM: LIFE OF COPYRIGHT
CATALOG: This catalog includes the masters of Rudy Ray Moore’s comedy albums.
ADDITIONAL ITEMS: Inventory of albums, 8-tracks, CD’s – Original Metal Vinyl Masters – Unreleased material including outtakes and music
RIGHTS INCLUDED: • 100% OF THE SELLERS MASTERS COPYRIGHTS AND ARTIST SHARE OF SOUNDEXCHANGE
TYPE OF ASSETS: MASTERS
INCOME PROVIDED BY: TRAFFIC ENTERTAINMENT (DISTRIBUTOR) AND SOUNDEXCHANGE
AVG REVENUE IN THE REPORTED LAST TWELVE MONTHS: $ 41,833
This is a once in a lifetime opportunity to own a piece of history by purchasing the Master Recordings of Rudy Ray Moore who was a genius one-of-a-kind comedian that achieved legendary status for his role as Dolemite, the kung fu-fighting pimp.
This is the complete set of master recordings from his comedy albums including some classic inventory as well as the metal vinyl pressing masters.
The income has been steady from SoungExchange over the last year and increasing from distribution. We believe that a fully funded record label will be able to substantially increase the visibility and income of these albums and find other ways to utilize the unreleased material.
Looking at the overall revenue we can see, most importantly the increasing mechanical revenue from the distributor Traffic. Sound Exchange has leveled off over the last year, but is solely dependent on Sirius air play, so that can fluctuate substantially, but we will discuss that more in detail later.
Good news is that we can see a pretty stable revenue stream over the last 12 months.
Mechanicals paid by Traffic
We can see a nice increase of revenue over the last two years and a bounce from when the Dolemite movie was released. This is all good news for a potential buyer, especially since there has been little to no marketing of this catalog to really take advantage of Rudy’s status in history and capitalizing on the Dolemite movie.
If we look at where the income is coming from, we see a normal spread with the top three being iTunes, YouTube and SoundExchange. Spotify is in 5th place and should be a lot higher. Point is there is definitely opportunity to grow in other segments outside of iTunes.
Looking at the overall songs that are producing revenue, we see that the top 10 represents 67% percent of the revenue. Signifying Monkey is his most popular poem at 18% and combining that will full album sales we are at 30% of revenue with the other 8 songs between 6%-2%.
When we look at album sales of just $68 last reporting month, we see there could be a huge opportunity for special vinyl sales. We still have the vinyl masters that can be used to create new special edition vinyl albums that could easily recoup 100% of the purchase price in just 12 months with the right packaging and marketing.
The recurring point here is that there is a ton of potential for additional revenue across the board.
SoundExchange revenue has been very constant over the last year after a bump at the end of 2018 moving into early 2019. This revenue is 100% from Sirius radio, so it is dependent on them keeping Rudy’s comedy albums in rotation.
This is another potential opportunity to work with Sirius on ways to increase Rudy’s visibility and revenue.
There are two accounts with SoundExchange, one is the Rights Owner account for the comedy albums that were released with other comedians, and then the artist account for Rudy.
On average the Artist account represents 80% to 90% plus of the revenue.
There are other songs that we just laid claim to with SoundExchange that could also increase the Artist revenue.
The tracks are pretty spread out across the catalog with the top 10 tracks representing only 32% ranging from 6% to 2%.
This is a catalog you will buy for two reasons:
One, because it is a piece of history and need a steward to keep it relevant and move it to the next generation of fans.
Two, because there is huge untapped potential for the right owner to generate new revenue opportunities.
The risk is minimal because of the legacy of this catalog and the real risk isn’t in the catalog, but with what they new owner can do with this catalog. There is huge value here as long as the new owner can tap it correctly.